1. Pre-Production / Setting Up the Project for Success
We establish a clear understanding of the program’s strategic and marketing goals.
- Our highly skilled staffers and experienced video producers consult with you to craft an effective, sharp-focus working plan.
- We develop a narrative framework for the job, so you can visualize the final program.
Our scriptwriters produce a shot-by-shot, word-for-word shooting blueprint for the program –the working script.
- Once the crucial foundation is set up, we give you an accurate cost estimate.
2. Production / Shooting the Video
When it’s time to start actual production of your video program, the advance work we did in pre-production pays off.
- Our producer/director figures out the best way to stage all the shots according the shooting script.
- Under this management, our team of camera operators, lighting and sound technicians and support crew do the work of video production, using state-of-the-art equipment.
- The shots they make are raw material for the final and most critical phase: post-production.
3. Post-Production / Drawing Together Video, Audio, Titles, Effects...
With shooting finished, IBLNY executes the phase that brings it all together:
- Shot selection, ensuring that the best takes make it to the final cut
- Creation of motion graphics and animations that are part of the program
- Audio recording and sweetening, including voice-overs, music, and sound effects
- Video editing
- We assemble a finished production that fully realizes the project’s strategic concept
- The Post-production process continues with developing digital media delivery and distribution methods for your program
IBLNY executes traditional non-linear editing and animation/motions graphics services in broadcast quality and various digital formats.
For maximum efficiency and the best possible look in the finished cut, we feature 3D Studio Max, FinalCut Studio, After Effects CS3, Maya, Motion and SoundTrack Pro.
(In the pictures below, video shootings in New York)
